The Impact of Perceived Service Quality and Corporate Reputation on Patient Satisfaction: A Comparative Research on Ankara Hospitals

Berrin Arzu Eren

EN TR

The Impact of Perceived Service Quality and Corporate Reputation on Patient Satisfaction: A Comparative Research on Ankara Hospitals

Abstract

Health businesses differ significantly from other sectors in terms of the field in which they operate and the characteristics of the services they provide. The provision of health services is an important indicator of the importance given to the individual in a country. The health sector is important in terms of service offered that reflects the quality and corporate reputation in Turkey, too. In the study, conducted in Ankara, Turkey's capital, the effects of service quality perceptions' on corporate reputation and satisfaction were researched, as well as the effect of corporate reputation perceptions' on satisfaction. At this point, it is purposed to determine whether the effect of these variables in state hospitals and private hospitals differs or not. At the research process, descriptive analysis, independent sample T-test, factor analysis, correlation, and regression analyses were applied to the data collected from 733 participants by questionnaire method. In the study, it has been concluded that all dimensions related to service quality perception have an effect on corporate reputation and satisfaction, and on the other hand, corporate reputation has an effect on satisfaction. Also, it was concluded that the effect of all variables on each other was reflected differently in state and private hospitals.

Keywords

Perceived Service Quality,Corporate Reputation,Satisfaction,Health Services

Kaynakça

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Ayrıntılar

Birincil Dil

İngilizce

Konular

İşletme

Bölüm

Araştırma Makalesi

Yazarlar

Berrin Arzu Eren
0000-0003-0839-5302
Türkiye

Yayımlanma Tarihi

30 Ocak 2020

Gönderilme Tarihi

16 Aralık 2019

Kabul Tarihi

20 Ocak 2020

Yayımlandığı Sayı

Yıl 1970 Cilt: 2 Sayı: 2

IZ

https://izlik.org/JA59YZ56TS

Kaynak Göster

RIS / Bibtex

APA

Eren, B. A. (2020). The Impact of Perceived Service Quality and Corporate Reputation on Patient Satisfaction: A Comparative Research on Ankara Hospitals. International Journal of Economics Administrative and Social Sciences, 2(2), 106-125. https://izlik.org/JA59YZ56TS

Algılanan Hizmet Kalitesi ve Kurumsal İtibarın Hasta Tatmini Üzerindeki Etkisi: Ankara Hastanelerine İlişkin Karşılaştırmalı Bir Araştırma

The Impact of Perceived Service Quality and Corporate Reputation on Patient Satisfaction: A Comparative Research on Ankara Hospitals

Abstract

Keywords

Algılanan Hizmet Kalitesi ve Kurumsal İtibarın Hasta Tatmini Üzerindeki Etkisi: Ankara Hastanelerine İlişkin Karşılaştırmalı Bir Araştırma

Öz

Anahtar Kelimeler

Kaynakça

Ayrıntılar

Birincil Dil

Konular

Bölüm

Yazarlar

Yayımlanma Tarihi

Gönderilme Tarihi

Kabul Tarihi

Yayımlandığı Sayı

IZ

Kaynak Göster